MissingSchool Campaign 2024 – Post Campaign Analysis

Drumroll, please! Here’s the wrap on our 2024 campaign! Huge thanks to our brilliant pro bono partners—Zenith Media Australia, CocoGun and UnLtd.—and to the incredible media and advertising industry that came together to donate an amazing $3.4 million in media. This year, we reached 14.1 million Aussies, topping last year’s similarly powerful campaign. What an incredible contribution towards solutions for the 1.2 million Australian kids who may be facing complex school absences due to medical and mental health challenges!

#MissingSchool #SeenandHeard

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